How to add poolside glamour with luxury bath robes, towels & flip flops

Poolside glamour

Picture this - your guests are wrapped up in plush bath robes while reclining on sun loungers and sipping something chilled as they embrace your outside space. For spa owners and hoteliers, special touches like these can make all the difference to make every stay memorable. The details count, from dressing gown quality and super-absorbent towels to comfy flip flops.

If you plan to invest in high-quality al fresco accessories, your guests will remember their experience long after checking out. So, here we'll explore how to reflect your hotel and spa brilliantly and boost guest satisfaction with the right, luxury bath robes, towels and flip flops to accompany an irresistible poolside or al fresco setting.

Choosing the right bath robes and dressing gowns

Verona luxury cotton towelling dressing gowns by The Fine Cotton Company

Whether you've just had a shower, you're on your way to the pool or between spa treatments, our Verona luxury cotton towelling bath robe is ideal for wrapping yourself up in style. With a deep, soft pile and a comfortable mid-calf length, guests will feel warm and happy in this roomy robe designed exclusively for The Fine Cotton Company

For poolside glamour, the bath robes and dressing gowns you choose should not only offer the utmost comfort but they should also reflect the level of your hospitality. This is why premium cotton options are a must for a cosy, sensory al fresco lounging experience where softness is key.

Spa-style experience

Encouraging guests to linger poolside, in their dressing gowns, can lead to more food and drink orders and spa treatments, which will ultimately benefit your bottom line. The more pampered your guests feel in beautifully-crafted, super-cosy robes, the more likely they will relate their stay to a relaxing spa-style experience. This leads to more positive reviews, word-of mouth recommendations and repeat bookings; a win-win for you and your guests.

Industrial strength and designer quality

Ravenna bathrobe by The Fine Cotton Company

Our Ravenna organic cotton velour unisex bath robe with towelling lining is designed for a generous fit and has been made to withstand frequent industrial wash cycles. Made from a plush cotton velour, you will fall in love with this robe, which we recommend for wearing between luxury spa treatments or to cosy up in after a bath or shower as you get ready for an evening out

Our dressing gowns and bath robes are designed to retain their plush feel and soft texture with extra absorbency after frequent industrial wash cycles. With this high level of durability, there's no need for frequent replacements when compared to cheaper alternatives. If you buy our collections, these give you greater cost-efficiency and your guests long-lasting style and a luxury experience.

Why bath robe materials matter

If you're looking for the right dressing gowns to suit your hotel or spa, our Palermo bath robe is hugely versatile. Available in a range of colours including white, green, navy blue and dark grey, this high-quality design is made from a spa-style cotton waffle lined with towelling. With a generous size, details include a shawl collar, turn-back cuffs, two deep pockets and a tie belt, which is our signature design across our entire robe collection. All our bath robes are designed for industrial machine-wash too, so they are ultra-durable

Selecting the right textiles for unisex dressing gowns is important to offer guests a memorable stay. Materials can make all the difference not only in the look you want to achieve but how your robes feel, last and perform. So, pick dressing gowns with textiles, which have been carefully chosen for their unique benefits. Our velour bath robes, for example, feature an indulgently soft, tactile feel against the skin, making these a great choice for spa guests who expect a high-end, pampering experience.

Waffle or cotton towelling dressing gowns

Tivoli bathrobe for wearing on holiday or in the summer by The Fine Cotton Company

Our Tivoli lightweight cotton waffle travel bath robe is the perfect item to take on holiday and it's suited to hotel spa settings, too. Guests who visit for a day's pampering, with friends, can enjoy a slim fit size made from lightweight waffle cotton, which won't feel too heavy on a summer's day

Waffle cotton dressing gowns can make the perfect choice for poolside lounging in summer, thanks to their weight and breathable nature. This style is renowned in spa settings thanks to the textured-weave, which dries quickly, too. Or choose our classic cotton towelling dressing gowns, which are super-soft, fluffy, and perfect to wrap up in after a treatment or swim.

Sustainable offerings

If sustainability is part and parcel of your brand offering, our organic cotton bath robes are eco-conscious. Made with certified organic cotton and beautifully soft for guests, these don't compromise on durability and suit environmentally-aware travellers perfectly.

Dressing gowns designed to last

The fabric you pick will determine the durability of your bath robes and, if you choose wisely, you wont need to keep replacing them. This is why it's important to look for premium materials and design details so the dressing gowns that you use will withstand frequent commercial laundering. They need to retain their shape, softness and quality over time so you can feel safe in the knowledge that you've made a smart, long-term investment for your spa or hotel.

Styling ideas for different settings

Rimini lightweight velour spa soft bathrobe collection by The Fine Cotton Company and recommended for spas

We recommend our Rimini lightweight velour spa dressing gown collection for guests who want to lounge around in luxury between treatments or poolside. Made in a lighter weight for speedier wash and drying times for spas where frequent machine laundering is necessary, these bath robes are made from a lightweight cotton 380gsm velour

When selecting the right dressing gowns for your hotel and spa, it's easy to match the fabric and style of your robe to the setting you want to use it in. The right collection can also be tailored to suit different environments, whether this is by the pool, in the treatment room or in a guest bathroom. Shawl collars, turn-back cuffs, deep pockets and tie belts come as standard in all of the collections we offer at The Fine Cotton Company; this is the epitome of comfort and style wherever your guests want to lounge in luxury.

Poolside perfection

Quick drying robes will help guests dry in outdoor relaxation areas and look for a breathable, textured weave for a cool, comfortable fit in summer. If guests want to lounge poolside, waffle cotton dressing gowns can add a professional feel to an al fresco experience. Choose from crisp white, green, dark grey and navy blue dressing gown colours to complete the look.

Spa sanctuary styling

Choose dressing gowns, which are suitable for post-treatment relaxation, whether that's pool-side or in one of your lounges. In an air-conditioned room, a hooded dressing gown in gorgeously thick, soft cotton will encourage guests to linger for longer after a relaxing treatment. Ideal for use after a massage or facial, an extra-roomy, high-quality cotton, unisex bath robe will suit any guest, whether they prefer a spa-style waffle or luxury velour finish.

Plush towels for poolside glamour

Girona towels by The Fine Cotton Company

Our Girona Stripe beach towels have been designed for beach and poolside use and come in three sizes. Featuring a large stripe, these towels feel super-soft in cotton with a variety of colours to choose from, and they have been designed for regular industrial laundering

No poolside setting can possibly be complete without premium quality towels. Look for chic, white, spa-style towels or, for artistic flair, pick a strong, vivid pattern for luxury lounging. Wide stripes are on-trend and make the perfect summer accessory, if you want to add a sense of fun and style to your outside space. Simply team the look with a white dressing gown and matching slippers.

Striped towel selection

soft thick Girona towels by The Fine Cotton Company

Our Girona lounger towels are large, measuring 85 x 215cm in size, to fit any poolside lounger with a neat pocket that fits snugly over the top

Our Girona towels are made from 100% pure cotton and they're the perfect way to add instant style and a burst of colour to your outdoor spaces. Guests can enjoy indulgent comfort from these sumptuous, 100% pure cotton towels with velour on the reverse and a towelling top for extra absorbency.

Designed to be premium-quality, this range comes in generous sizes for draping over sun loungers or neatly rolled nearby for drying off after a dip in the pool. This includes the lounger towel, which comes with top pocket which fits neatly over the back of your chair.

Girona towels by The Fine Cotton Company

You can't fail to be impressed with our striking Girona towel collection - simply pick from three sizes - small, large and the lounger towel with pocket

These towels are designed with the same attention to detail we pay to our dressing gowns - they withstand frequent use and industrial laundering, so you can feel confident that they stand the test of time and retain their shape, colour and softness. Why not offer them to your guests within a spa treatment package?

Step into style with flip flops

model wearing flip flops by The Fine Cotton Company

Our Cork flip flops are an exclusive item we have in stock, which is made from a by product from the cork industry. Ideal if you no longer want to use plastics in your hotel or spa, this innovative flip flop type is natural and biodegradable

Never underestimate the power of flip flops, whether guests want to wander freely between the pool and hotel or between treatments in the spa. Perfect for the eco-conscious, our cork designs are a by-product of the cork industry. So you can combine convenience with comfort and these flip flops are plastic-free and biodegradable.

Cork flip flops feel lightweight with an open design, which we recommend for wet environments, such as poolside or after a shower. Guest can easily slip them on, they offer a practical grip and this material is designed to dry quickly and resist moisture.

With breathable comfort and a natural look and texture, cork flip flops contrast well with white dressing gowns and towels for a luxury spa experience, which won't compromise on sustainability or style. If you prefer more colour co-ordination, choose between white, open-toe or closed-toe slippers, ranging from waffle to velour.

Co-ordinating your collections

Verona luxury cotton towelling gown collection by The Fine Cotton Company

Our Verona luxury towelling gown collection is a bath robe made from 100% organic cotton towelling. Featuring a lusciously deep, soft pile, guests will love wrapping up in this after bathing or taking a shower. Available in one colour, white, this cotton bath robe is super-cosy, and will keep you feeling warm and snug

Whether you prefer the classic colour approach with chic, white dressing gowns, bath robes, towels and slippers or you'd like to consider seasonal colour variations to suit your hotel branding, we have a variety of options available. 

Adding branding and personalisation

Personalising luxury dressing gowns, bath robes, towels (and slippers) is a great way to reinforce brand loyalty. We offer custom embroidery and monogramming, which enable you to transform everyday poolside and treatment wear into branding opportunities. Choose company logos to reinforce your hotel or spa identity and enhance the in-stay experience, and offer new robes to guests who want to take them home for a suitable fee.

Personalisation with embroidery

Model wearing Ravenna thick velour personalised monogrammed bathrobe range in a roomy size by The Fine Cotton Company

Discover our Ravenna velour personalised monogrammed bath robe collection which gives you the chance to add bespoke decorative detailing to this robe. We offer a bespoke embroidery and monogram service across all of our robe, towel and slipper collections. Choose your own preferred words, initials, font etc and embroidery colour from our vast range

Adding initials or a bespoke message to robes and towels instantly personalises the look. This is ideal for spa packages for celebrations with friends and this detail will leave VIP guests feeling suitable impressed. This thoughtful addition will be appreciated by guests and you will transform each product into a keepsake.

Poolside glamour covered

Details matter in the hospitality industry, if you want to remain one step ahead of your competitors and you want to create a poolside experience that feels effortlessly luxurious. From the comfort of premium dressing gowns to the appeal of eco-conscious, high-quality cork flip flops, picking the right ranges will help to leave a lasting impression and improve every guest stay.

Co-ordinating dressing gowns, towels and accessories with bespoke offerings, such as personalisation with embroidery or monogramming, are chosen essentials, which demonstrate your commitment to exceptional service coupled with comfort and quality. It's all about looking good and producing an al fresco sanctuary for guests, who will want a return visit soon.